Transformation of Kraš into a public limited company
In the 1990s, Kraš underwent transformation from a socially-owned enterprise to a public limited company and has been developing since then as a modern, market-oriented company with products available for sale and recognized in all global markets.
Launch of Bananko
Bananko, a chocolate-coated banana, became an instant hit with the youngest consumers, quickly conquering the market.
Kraš became a public limited company
Kraš was transformed from a socially-owned enterprise to a public limited company and started to develop as a modern and market-oriented company.
A family of Kraš chocolate bars was brought together under the Dorina brand that now offers a wide variety of the most delicious flavours.
Centralisation of production facilities
Production plants, scattered across Zagreb, were united on one site — the Ravnice estate in Zagreb.